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Mountain Goat Movement
Pioneering Market Strategies
ALL PROJECTS
28%
INCREASE IN SOCIAL MEDIA ENGAGEMENT
41%
UPLIFT IN BOOKINGS
25%
GROWTH IN ONLINE PRESENCE

Location
Role
Date
Africa, New York, Peru,etc
Social Media Manager
2021-Current

Objective
The Mountain Goat marketing strategy was to capture and communicate their mission of education through adventure. We built a consistent social media presence that showcased their global expeditions and inspired student engagement. Targeted email campaigns and a refreshed website helped share upcoming programs, documentaries, and impact stories. All content was crafted to reflect the brand’s bold, adventurous spirit while building trust with schools, parents, and partners.
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